Connecting strategy with creativity – let’s position your brand for success.
At Huddle Up, we start by getting to know your target audience and the positioning strategy of your brand. Only then do we create.
Our mission is to give you a memorable, compelling and unique visual identity that ignites trust and sparks emotion from its chosen audience.
A branding recipe for building purposeful and authentic brands:
Strategic: An intelligent strategy builds enduring brands. Ideal clients and positioning are at the core of our branding projects.
Unique: Built from the ground up, our artistry offers an authentic and unique aesthetic.
Infused: Your carefully designed brand energy is infused through all brand assets.
Credible: Professional, highly polished visuals build rapport and trust with your audience.
Consistent: Consistency and cohesiveness across all of your brand assets and messaging.
Creative: When your vision is fused with our ideas, creativity is ignited.
Here’s how we do things:
Strategy: We go deep to unearth your brand’s true purpose and vision, taking into account your ideal audience, your mission, values, positioning and brand energy. If you don’t have these components already, no problem. We can work with you to create them.
Ideation time: The creative brainstorming begins. We weave the magic threads between strategy and beauty to present you with a number of refined concepts.
Showcase: We present to you the most compelling creations from our process. This includes variations of the logo mark, suggested colour palettes and typographic choices.
Final logo mark: Our team works hand in hand with you to put the final buff and shine on your chosen design.
Brand assets: Now we have your chosen logo, colour palette and typography, we create a suite of brand assets for you to align all future brand communications.
Brand voice: We help you to uncover your brand’s personality and distinctive voice so future communications are consistently and uniquely ‘you’.
Style guide: Keep everyone in the loop and on-brand with your style guide. Your team will have the guidelines to design and write on-brand at all times.
It takes solid strategy and sharp design to build agile brands that own their space.
What we do:
Brand Strategy
Logo Development
Colour Schemes
Typography
Style Guide
Brand Assets