In the ever-evolving world of digital marketing and social media, one of the biggest pitfalls that brands can fall into is the practice of “posting and ghosting.” Imagine this, you share engaging content on your social media, only to vanish without a...
Have you heard the saying that, “marketers drink their coffee out of a funnel”? Ok so this saying is a bit of a dad joke and a tad lame… but we can guarantee there is nothing lame about the concept of a marketing funnel! As a business owner or leader, understanding...